Top 5 Fashion Games on Android in Switzerland: Q1 2023

During the first quarter of 2023, the top five fashion games on Android in Switzerland showcased diverse trends in downloads, revenue, and active users. Here’s a detailed look at their performance:

Makeover & Makeup ASMR by TAGO Studio saw a notable start with weekly downloads peaking at 4.8K in early January. However, downloads gradually declined to around 435 by the end of March. The app’s weekly revenue displayed a fluctuating trend, starting at $29 in early January and tapering to $3 by the end of the quarter. Weekly active users peaked at 5.9K in early January but remained fairly stable around 5K towards the end of March.

Makeover Studio: Makeup Games from Stella Joy Studio experienced a significant early January revenue spike, reaching $143. The downloads followed a similar pattern, peaking at 3.5K in the first week of January but declining to 264 by the last week of March. The active user base also saw a peak of 5.4K in early January, stabilizing around 2K towards the end of the quarter.

Project Makeover by Magic Tavern, Inc. maintained a steady revenue stream throughout the quarter, with weekly revenue consistently above $7K and peaking at $10.3K in late December. Downloads remained relatively stable, ranging from 1.2K to 1.6K before dipping to 560 in the last week of March. Active users hovered around 5K throughout the quarter, peaking at 6.1K in early January.

DIY Paper Doll by CrazyLabs LTD had a late start in February but quickly ramped up to 2.8K downloads by mid-March. Active users followed suit, increasing from 333 in mid-February to 4.2K by the end of March. Despite the growth in downloads and active users, the app did not generate any revenue during this period.

Makeover salon: Makeup ASMR, another offering from TAGO Studio, launched in mid-January and showed an initial download peak of 2.6K. However, downloads dropped to just 123 by the end of March. Revenue was highest at $32 in the second week after launch but saw no revenue generation in the latter half of the quarter. Active users peaked at 2.9K in late January, declining to 349 by the end of March.

These insights, derived from Sensor Tower data, provide a comprehensive view of the top fashion games' performance on Android in Switzerland for Q1 2023. For more detailed analytics and insights, visit Sensor Tower.